No matter how superior your product or service, you must have a plan to promote and distribute it in order to succeed. These considerations should be mentioned in your business plan.
There are many books on marketing and advertising strategies, as well as directories to help you identify publishers, television and radio stations, graphic designers, sign makers and more. Use the Library Catalog.
Sample Business Plan Template
Organizing a Business Plan
Description of the Business - Where to Find the Data
The Industry
The Customers
The Competition
The Location
Selling and Advertising Strategies
Web Sites
Company Personnel and Managment
Financial Data
Accounting Records
Financial Ratios
Supporting Documents
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